Modash AI Review: AI-Powered Influencer Discovery & Analytics Platform
Overview
Modash AI is an AI-powered influencer discovery and analytics platform designed to help brands, agencies, and businesses find, analyze, and track influencers across multiple social media platforms. Unlike traditional influencer marketing tools, Modash AI specializes in deep audience analytics, fraud detection, and campaign performance tracking to ensure brands collaborate with authentic and high-impact influencers.
Modash AI is particularly beneficial for e-commerce brands, digital agencies, and influencer marketing managers who want AI-powered automation to vet influencers, analyze audience engagement, and measure ROI efficiently.
Key Features:
AI-Powered Influencer Discovery & Vetting: Finds influencers based on audience demographics, engagement quality, and niche relevance.
AI-Driven Audience Analytics: Provides insights into influencer audience location, age, gender, interests, and authenticity.
Fake Follower & Engagement Fraud Detection: Uses AI to detect bot-driven or low-quality follower accounts.
Influencer Relationship Management (IRM): Manages influencer communication, contracts, and performance tracking.
AI-Powered Campaign Monitoring & ROI Tracking: Tracks influencer engagement, reach, and conversions.
Multi-Platform Support: Works with Instagram, TikTok, and YouTube influencers.
Competitive Benchmarking & Influencer Comparison: Compares influencer performance against competitors.
AI-Generated Performance Reports & White-Label Analytics: Provides data-driven campaign insights for brands and agencies.
Seamless API Integration: Allows businesses to connect influencer data with their marketing stack.
E-Commerce & Affiliate Marketing Integration: Tracks influencer-driven sales through Shopify, WooCommerce, and other e-commerce platforms.
What Is Modash AI Best For?
Modash AI is best suited for AI-powered influencer discovery, audience analysis, and fraud detection. It excels in the following areas:
✅ AI-driven influencer search and audience analytics.
✅ Automated AI-powered fraud detection and engagement quality assessment.
✅ Real-time AI-powered campaign performance monitoring and competitive analysis.
✅ Best for e-commerce brands, agencies, and businesses managing influencer partnerships at scale.
However, Modash AI lacks full-scale influencer relationship management and direct influencer payment automation, making it less suitable for users needing AI-powered influencer CRM features like Grin or full campaign execution like Upfluence.
Who Would Benefit Most from Modash AI?
Modash AI is particularly useful for:
🔹 Marketing agencies & PR firms: AI-powered influencer analytics ensure high-quality collaborations.
🔹 E-commerce brands & DTC (Direct-to-Consumer) businesses: Uses AI-driven influencer vetting to maximize marketing ROI.
🔹 Enterprise brands running large-scale influencer campaigns: Tracks influencer ROI and audience engagement in detail.
🔹 Social media managers & influencer marketers: AI-powered tools simplify influencer selection and campaign tracking.
🔹 Startups & small businesses: Helps maximize budgets by identifying authentic, high-performing influencers.
While great for AI-powered influencer discovery, audience analytics, and fraud detection, users who need influencer outreach automation, payment processing, or deep campaign execution features may prefer alternatives like Tagger AI, Grin, or Upfluence.
Reviews Across the Internet
Modash AI has received positive feedback on Reddit, particularly from marketers and agencies who appreciate its AI-powered influencer verification and fraud detection tools. However, some users mention that it lacks deep campaign execution features compared to competitors.
Pros (per Reddit users):
✔️ AI-driven influencer vetting ensures brands work with real influencers.
✔️ Strong audience demographic analysis for better targeting.
✔️ Comprehensive fraud detection prevents budget waste on fake followers.
Cons (per Reddit users):
❌ No direct influencer outreach or campaign execution tools.
❌ Lacks CRM-style influencer relationship management.
❌ Better suited for influencer vetting rather than full campaign execution.
Trustpilot
Modash AI holds an average rating of 4.5–4.8 stars, with users praising its AI-powered influencer authenticity checks but mentioning occasional limitations in campaign execution.
Common Praise:
✔️ AI-powered influencer analytics improve marketing ROI.
✔️ Fake follower detection ensures authentic collaborations.
✔️ Competitive benchmarking helps brands identify top-performing influencers.
Common Criticism:
❌ No built-in influencer outreach—brands must contact influencers manually.
❌ Lacks deep campaign management features compared to Upfluence or Grin.
❌ Not ideal for managing influencer payments or long-term collaborations.
G2 & Capterra Reviews
G2 rating: ~4.6/5.
Capterra rating: ~4.5/5.
General sentiment: Highly rated for AI-powered influencer vetting but lacks built-in outreach and payment automation.
Pricing Structure
Modash AI follows a tiered subscription-based pricing model, catering to individual marketers, agencies, and enterprises managing influencer campaigns.
1. Free Plan ($0/month)
✅ AI-powered influencer search (limited results)
✅ Basic influencer profile insights
✅ Access to Instagram influencer data
2. Starter Plan ($99/month)
✅ AI-powered audience analysis & engagement metrics
✅ Fake follower detection & influencer credibility scoring
✅ Access to Instagram & YouTube influencers
3. Growth Plan ($249/month)
✅ Full AI-powered influencer analytics & demographic insights
✅ Export influencer data & integrate with marketing tools
✅ Influencer comparison & performance tracking
4. Enterprise Plan (Custom Pricing)
✅ Unlimited AI-powered influencer searches & analytics
✅ Advanced filtering, competitor benchmarking & campaign tracking
✅ API access & white-label reporting
💡 Note: Modash AI is more affordable than enterprise influencer marketing platforms like Upfluence but lacks direct influencer outreach automation.
Best Use Cases to Demonstrate Modash AI’s Power
1. AI-Powered Influencer Discovery & Audience Analysis
Modash AI automatically identifies influencers and provides deep insights into their audience demographics and engagement quality.
2. AI-Driven Fake Follower Detection & Engagement Fraud Prevention
Users analyze influencer engagement authenticity to ensure budget is spent on real, high-quality collaborations.
3. AI-Powered Competitive Benchmarking & Industry Insights
Modash AI compares multiple influencers and suggests the best options based on engagement and audience overlap.
4. AI-Generated Influencer Performance Reports
Marketers track influencer performance and measure campaign impact with AI-powered analytics.
FAQs
1. How does Modash AI work?
Modash AI uses AI to analyze influencer engagement, audience authenticity, and campaign performance across multiple social media platforms.
2. Can I directly contact influencers through Modash AI?
No, users need to handle outreach manually—Modash AI provides insights but does not facilitate direct messaging.
3. Does Modash AI support influencer campaign management?
Partially, it tracks influencer performance but does not include full campaign execution tools.
4. Is Modash AI free to use?
Yes, but the free plan has limited searches and data access—paid plans provide deeper analytics.
5. How does Modash AI compare to HypeAuditor?
Modash AI specializes in AI-powered influencer authenticity verification, while HypeAuditor focuses more on audience sentiment analysis.
HypeAuditor is better for competitive benchmarking, while Modash AI is stronger in engagement fraud detection.
6. Does Modash AI support API access?
Yes, API access is available for business and agency users.
Final Thoughts
Modash AI is a powerful AI-driven influencer discovery and fraud detection platform that helps brands, agencies, and businesses vet influencers, analyze engagement quality, and track campaign performance. It is especially useful for AI-powered influencer vetting, audience analysis, and fraud prevention.
